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Rajan Anandan, Vice President, Southeast Asia and India, Google, took home the IMPACT Person of the Year 2018 Award, instituted by the exchange4media group to recognise excellence in the advertising, media and marketing domain.
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Chennai: Radaan Mediaworks, promoted by actress Raadhika Sarathkumar has decided to offload nearly 25% stake to former Stanchart head honcho, Jaspal Singh Bindra’s M/s. JBCG Advisory Services Private Limited.
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Online messaging platform WhatsApp has taken up the role of a 'strict school-teacher' in its first ever TV outing in India.
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MUMBAI: All’s well that ends well. A commercial dispute between Sony Pictures Networks India (SPNI) and India’s DTH premier operator Tata Sky has finally been resolved mutually.
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NEW DELHI: The twists and turns in the case of a new tariff regime being sought to be implemented by broadcast and telecoms regulator TRAI continues. It has filed a petition in the Supreme Court on the issue of 15 per cent cap on discount on a bouquet price of TV channels to consumers that had been set aside by Madras High Court while upholding TRAI’s right to regulate the broadcast sector.
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MUMBAI: Prasar Bharati’s CEO Shashi Shekhar Vempati, while dwelling on convergence and its relevance to India’s pubcaster, opined that it was important to understand the changes happening in terms of media consumption and distribution to evolve and plan for the future ahead.
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Star Plus continued to rule the Urban markets in Week 48 of BARC’s television ratings. Zee TV moved up to the second position while Sony Entertainment Television slipped to the third position.
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Music streaming platform Gaana has aligned with integrated marketing company DViO Digital for the third year in a row.
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In recent years, the Indian media industry has undergone a strong disruption, which has resulted in a 9% CAGR growth in the country’s media consumption over the past six years.
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Digital is a medium that has helped brands reach the audience at the right time, efficiently. But the traditional form of advertising on digital is going to dramatically shrink at some point.
