We are living in an era where experience is everything – whether it is experience derived out of consuming or using a physical product or a service. Majority of CEOs believe that customer centricity is key for driving business growth, in this era of experience. However, there is still a big gap between ambition and reality; while nearly all CEOs in India see the need to become customer-centric, just 37% of consumers believe companies offer truly customer-centric experiences, according to the Kantar CX+ study.

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The new CX+ TMT report released by Kantar today evaluates companies in the sector based on a unique combination of their experience scores, on dimensions that are critical to the customer’s journey.

Viacom18 today announced the appointment of Rajesh Iyer to take on independent charge of Colors Bangla, Colors Odia, Colors Tamil and Colors Gujarati.

Speaking about the appointment, Rahul Joshi, MD, Network18 said: “Regional broadcast entertainment is a key pillar in our endeavour to chart out a high-growth path for Viacom18. India is witnessing an unprecedented boom in the segment and agility is the need of the hour to get to leadership positions in our existing regional markets. With his years of leadership experience across TV and digital ecosystems, Rajesh is ably poised to take on the challenges presented by the genre and successfully grow the business.”

KOLKATA : Reinforcing its commitment towards building customer centric innovations, Tata Sky, India’s leading content distribution and Pay TV platform has introduced ‘Smart Guide’ –a new-age feature that enables each customer to discover and consume content on television in a smart way. The new feature has been activated on all HD and SD set top boxes paving the way for an enhanced and bespoke TV viewing experience.

These recommendations can be easily accessed through the newly revamped guide that appears on the television screen with the press of the guide button on the Tata Sky remote. The channel guide screen offers thumbnail views of the most watched channels, genres and platform services by the subscribers, under the banners – ‘Your Top Channels’, ‘Trending Channels’, ‘Favourite Genre’ etc. based on a subscriber’s viewing history and the time spent viewing a particular channel or genre. The feature not only gives quick access to the most viewed channels but also recommends more channels based on the genres you like to watch. In case of multi-connection homes, recommendations will be different for the primary and secondary set-top box in line with individual preferences.

KOLKATA: Leading direct-to-home (DTH) operators are endorsing their hybrid set-top boxes during the festive season. While it’s nothing new for them to piggyback on festivals to attract new subscribers, but this time rather than promoting discounted packages or value-added services, the operators are trying to bring in new perspectives about their products in users’ mind.

Take Airtel India for instance. In its Ab Jo Dekho Bada Dekho campaign, the DTH service provider is running a TVC to promote its Xstream box. The video captures two young consumers discussing “entertainment ke bade duniya” (the larger world of entertainment). The core message of the video is that it is now easy to switch back and forth easily between linear TV and online premium content using Airtel’s new box. 

NEW DELHI: A PIL has been filed in the Delhi high court in reference to the recent episode aired by Sudarshan TV on its programme Bindas Bol around the subject of the controversial Tanishq ad. The episode was aired on 12 October on the channel and talked about how the jewellery brand’s campaign was promoting ‘love jihad’ and attacking the psychology of the Hindu community.

The petition, which has been filed by advocate Asghar Khan, sought directions to the central government to formulate guidelines to ensure that news channels do not preach communal disharmony and hate speech. It also sought a mechanism to check content and advertisements which are spreading hatred and are against the spirit of the Union of India.

TV18 Broadcast Limited reported an over two-fold increase in consolidated net profit to Rs 115.55 crore for the second quarter of the financial year 2021 ending September 30, 2020. The company had posted a net profit of Rs 46.55 crore in the corresponding of the previous fiscal, the company said in a regulatory filing.

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However, its consolidated revenue from operations dipped 10.14% to Rs 1,012.80 crore for the quarter under consideration, as against Rs 1,127.13 crore in the corresponding period a year ago.

Total expenses were at Rs 909.82 crore compared to Rs 1,104.13 crore earlier, down 17.59%.

With an aim to offer its viewers extensive coverage, the India Today Group has an array of programming content produced exclusively for the Bihar Assembly Elections 2020.

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On Hindi news channel Aaj Tak, there are six dedicated shows being aired — ‘Hello Kaun’, an interactive show on issues that impact Bihar; ‘Election Express’, an election travelogue; ‘Swetpatra’, a detailed analysis of Bihar elections; ‘Patliputra’, political history of Bihar; ‘Kiska hoga Rajtilak’, news-based election bulletin and ‘Bullet Reporter’, electoral journey through 10 constituencies with Deputy Editor Chitra Tripathi.

Zee Biskope from Zee Entertainment Enterprises Ltd. (ZEEL) has managed to be a category leader within a year of its launch. Being a new player in the Bhojpuri movies space that is already crowded, the channel has managed to carve a niche for itself.

Haryana:  Zee Entertainment Enterprises Ltd. (ZEE) today, in line with its national level CSR drive against Covid-19, officially handed over critical healthcare equipment to the state of Haryana, further strengthening its fight against Covid-19. In the presence of the Hon’ble Chief Minister, Manohar Lal Khattar, critical healthcare requirements were handed over to the Haryana Government by Mr. Punit Goenka, MD & CEO, ZEE, in a digital flag-off ceremony.

The Company has utilized the sanctioned CSR budget (for the fight against Covid-19) to provide the following essentials to the state:

Network18 Media & Investments Limited have announced its results for the quarter and half year ended 30th September 2020.

The Group has posted Consolidated Operating Revenue of Rs 1,061 crore in Q2 as compared to Rs 1,174 crore in the previous quarter of the last financial year.

 

The Q2 EBITDA has more than doubled YoY, as revenues are firmly on the road to a full recovery, the Group has said.