• TRAI invites EoI to empanel companies for inspection of TV households under new framework

    MUMBAI: The Telecom Regulatory Authority of India (TRAI) has invited expression of interest (EoI) for empanelment of companies for inspection of consumer TV households in respect of new regulatory framework for broadcasting and cable TV services.

    The regulator said that the aim of the EoI is to invite technical proposals from reputed bidders for conducting a door-to-door inspection by reaching out to consumer households and checking the TV Services of the consumer on the various parameters of the regulations.

  • Viacom18's Nina Jaipuria on Nick's success & breathing new life into Sonic

    Nickelodeon’s top-line has grown by 14%, Jaipuria said.

    13 May, 2019 - 08:29 AM IST     |     By indiantelevision.com Team    
    http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2019/05/13/nina.jpg?itok=OwLUfqam

    MUMBAI: The band of programmers at Viacom18's kids' cluster has endured a mixed bag of fortunes in the recent past. While Nickelodeon continues to maintain its impressive run, Sonic hasn't fared as per their expectations.

    Viacom18 head – Hindi mass entertainment and the kids TV network Nina Elavia Jaipuria zeroed in on two reasons behind Sonic's slide - competition from the likes of Sony and Discovery and headwinds in the distribution value chain.

    "Nickelodeon got through (during new tariff order implementation) because it was the number one channel and had a great pull from the viewers as well," she added. 

    Viacom18's top executives have now rolled up their sleeves in order to push Sonic up the viewership ratings charts. Among the high-profile initiatives the company has taken up is the launch of its 8th indigenous IP “Golmaal Jr”.

  • Around 400 advertisers ditch TV as an advertising medium in Q1 2019: TAM report

    MUMBAI: While the whole marketing industry has been showing certainty over the improving relevance of television as an advertising medium and several reports indicating a steady year-on-year growth for it, a latest TAM report reveals some worrying sign for the medium, denoting a significant dip in the number of brands and advertisers relying on it for their communications. 

    The report reveals that around 400 advertisers and 450 brands stopped using TV for advertising in the first quarter of 2019 as compared to the corresponding quarter last year. The quarter also saw an indexed dip of 5 per cent in TV ad volumes as compared to January-March 2018. 

  • Sony Pictures Networks India acquires exclusive archery broadcast rights for Indian sub-continent

    ony Pictures Networks India acquires exclusive archery broadcast rights for Indian sub-continent

    The agreement covers the 2019 Hyundai Archery World Cup season and the 2019 Hyundai World Archery Championships


    BestMediaInfo Bureau
    BestMediaInfo Bureau  Delhi, May 13, 2019
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    World Archery and Sony Pictures Networks India Private Limited (SPN) have signed an exclusive broadcast deal that will see broadcast of major international archery events across eight territories of the Indian sub-continent: India, Sri Lanka, Bhutan, Pakistan, Nepal, Bangladesh, Afghanistan and Maldives.

    The agreement covers the 2019 Hyundai Archery World Cup season and the 2019 Hyundai World Archery Championships, which act as the primary qualification event for the Tokyo 2020 Olympic Games.

    The profile of archery in India is rising, thanks to world-class performances from athletes like Deepika Kumari, a five-time medallist at the Hyundai Archery World Cup Final and star of the Netflix documentary Ladies First, and world number eight Abhishek Verma. The Indian team announced its line-up for the upcoming international calendar in March. Kumari, Verma and the rest of the Indian world championship team opened the season at the first stage of the 2019 Hyundai Archery World Cup in Medellin, Colombia, at the end of April.

  • Kids genre drawing banks, auto, FMCG advertisers too: Nina Elavia Jaipuria, Viacom18

    Jaipuria, Head – Hindi Mass Entertainment and Kids TV Network at Viacom18, talks about the launch of Nickelodeon's 8th IP 'Golmaal Jr', to be aired on Sonic from today, the NTO's effect and more


    by Moumita Bhattacharjee 
    Published - 58 minutes ago
    Nina Elavia Jaipuria
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    Nickelodeon, which recently launched its 8th IP ‘Golmaal Jr’ for Sonic, has seen a 14 per cent rise in the top line, says Nina Elavia Jaipuria, Head – Hindi Mass Entertainment and Kids TV Network at Viacom18. Speaking about the franchise’s growth in the last couple of years, Jaipuria said the franchise has set a target of achieving 200+ hours of content for FY 2019-20. 

    “We are number one for the fifth year in a row. Nickelodeon led the pack with a fairly decent margin in 2018-19. From the market share perspective too, we are the leaders. We are not just the leader in terms of viewership but in revenue as well. That’s a good proposition for me this year because there were a lot of headwinds. The economy was a little slow to begin with and then of course we got hit by the NTO. Despite having a year like that, Nickelodeon had a 14 per cent rise in the top line. We have grown our EBITDA year on year. We are one of the most profitable businesses for Viacom 18. But more importantly, as we better our ROI, it helps us to put our investment back in the content. We are also one of the few players in the market whose revenue share is higher than the market share. So our power ratio is actually 1+.”

    Speaking about the advertisers’ interest in the genre, Jaipuria said, “Apart from the usual suspect advertiser, 50+ other advertisers, banks, auto, FMCG are also joining in. It shows how pester power is moving. There’s one more reason for that - 35% of our viewership is in the 22-40 age group.” 

  • TV9 news network’s FY18 ad rev grows 22% to Rs 200.08 cr

    MUMBAI: Associated Broadcasting Company Pvt. Ltd. (ABCPL), the owner of the TV9 news network, has seen significant growth in its ad revenue in FY18. The company’s ad revenue during the fiscal stood at Rs 200.08 crore as against Rs 164.44 crore in the year-ago period registering a growth of 22%.

    The ad revenue growth is primarily on account of TV9 Telangana and TV9 Kannada channels gaining popularity and the ability of the channels to maintain its leadership position with its effective marketing and selling strategies resulting in increased revenues.

    The company’s consolidated total operating income grew 21.18% to Rs 216.15 crore as against Rs 178.77 crore in the previous fiscal. The company’s profit before interest, lease, depreciation, and tax (PBILDT) jumped to Rs 21.41 crore compared to Rs 14.61 crore. Net profit grew to Rs 9.95 crore from Rs 6.49 crore.

  • Viacom18 firms up strategy to grow kids TV biz in FY20

    MUMBAI: Viacom18-owned kids franchise Nickelodeon’s strategy for FY20 includes stepping up its content offering, strengthening Sonic, and launching more language feeds to expand the audience reach.

    Nickelodeon plans to launch 200+ hours of original content across genres in the ongoing fiscal. The kids franchise is also rolling out its eighth IP ‘Golmaal Jr.’, which will air on Sonic from 13th May. The aim of launching the new show on Sonic is to help it compete with Discovery Kids and Sony Yay!.

    It also plans to add four new language feeds to its existing offering of four language feeds which include Hindi, Tamil, Telugu, and Kannada.

    The kids genre is of strategic importance for the Viacom18 network. After entertainment channels, kids is the most important revenue contributor for the network.

  • Pecking order almost unchanged in Hindi and English news

    Only Republic Bharat and DD National swapped ranks in the English news genre

    11 May, 2019 - 08:55 AM IST     |     By indiantelevision.com Team    
    http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2019/05/11/maix.jpg?itok=cRRJJPQ_

    BENGALURU: This is election season, more precisely national election season in the largest democracy in the world – India has the largest adult franchise base among democracies in the world. And yet, news ratings, which are event driven, haven’t yet really perked if one were to go by Broadcast Audience Research Council of India (BARC) data over the past few weeks. There have been no major upsets in ranks of BARC’s weekly lists of top 5 news channels in Hindi and English in week 18 of 2019 – except for the small almost predictable blip in the English news genre. We’d mentioned in the previous week that there is a dingdong contest for the first rank in English news between pubcaster DD India and the Arnab Goswami-led private news channel Republic TV. The pendulum has swung in favour of DD India in week 18 of 2019 (Saturday, 27 April 2019 to Friday, 3 May 2019, week under review).

  • Nickelodeon plans 200+ hours of original content in aggressive content strategy

    MUMBAI: Kids are the most dynamic and versatile audience and entertaining them is no mean feat. Nickelodeon, India’s leading kids’ entertainment franchise, has been at the forefront of engaging kids through bringing to life iconic characters like Motu Patlu, Shiva and Rudra among others. Post the resounding success of seven IPs, the franchise is all set to launch the 8th Indigenous IP “Golmaal Jr. on SONIC.”  Bolstering the brand’s content portfolio, Golmaal Jr.  on-boards kids on a journey of endless fun, laughter and Golmaal. Produced by Nickelodeon and created by Reliance Animation and Rohit Shetty Picturez, the 8th IP of the franchise will recreate the magic of the iconic movies through a fun animated series that will entertain kids starting  13 May at 1:30 PM on SONIC.

    Based on one of the most popular movie franchises of Hindi Cinema – Golmaal, this show brings to life a heady mix of slice-of-life friendship, relatable characters, humour and loads fun – all rolled into an enthralling joyride. Golmaal Junior follows the fun face-off between two groups helmed by Gopal and Madhav respectively. Together, they are fun, chaotic, mischievous and are sure to entertain and engage kids.

    Nickelodeon has always identified white spaces and launched characters that are groundbreaking. Each of the local home-grown Nicktoons from Pakdam Pakdai, India’s first chase comedy, Motu Patlu - the only adult protagonist in the kids’ animation category, Shiva, India’s whiz kid,  Gattu Battu, India’s first animated detective series, Rudra Boom Chik Chik Boom” – India’s first Magictoon have all introduced kids to new genres of entertainment. With the launch of Golmaal Jr, the Nickelodeon franchise will set into motion the aggressive content strategy for the year.  With over 500 hours of content the franchise today has the largest, immersive and the most versatile local content library in the category. The coming year will see the further scaling of the content library with over 200 + hours of content, expected to be added through shows as well as made for television movies.

    Speaking about the success of the home-grown characters, Viacom18 Head – Hindi Mass Entertainment and the Kids TV Network Nina Elavia Jaipuria, said, “Understanding of kids, their choices and their diverse entertainment needs has been central to Nickelodeon. We have hence always introduced characters that are relatable, engaging and clutter breaking. The new show Golmaal Jr. is set to bring further diversity and scale to the wide content library of Nickelodeon.”

  • Star Gold to World Television Premiere ‘Total Dhamaal’ on 12th May 2019 at 12:30 PM

    Mumbai: Star Gold is promising to turn this Sunday into a Fun-day with the World Television Premiere of one of the best comedy films of the year, ‘Total Dhamaal’.

    The ensemble film that raked in 150 crores at India box office and won hearts with its rib-tickling humour will make its television debut  on 12thMay 2019 at 12:30 PM.

    Indra Kumar’s third instalment of the super hit, Dhamaal franchise is a laugh riot packaged with adventure, action, comedy and a pinch of romance. The film marks the reunion of the most iconic Bollywood couple, Anil Kapoor and Madhuri Dixit Nene after 17 long years. Along with the duo, the comic caper also welcomes Ajay Devgn, Boman Irani,Jhonny Lever, Mahesh Manjrekar and Esha Gupta to the original cast that includes Arshad Warsi, Javed Jaffery, RiteshDeshmukh and Sanjay Mishra.

    This adventure-comedy is a fun filled ride about six people who encounter wild jungle animals and danger at every turn while racing against time to find a hidden stash of 500 million rupees.