MUMBAI: Ministry of information and broadcasting (MIB) secretary has said that the role of the ministry is that of a facilitator and not of a regulator for the media & entertainment (M&E) industry.
Addressing the CII Big Picture Summit 2020, Khare clarified that the decision of the government to bring OTT content and digital news under MIB was to bring content under one ministry. He also noted that there has been a demand from the industry that all forms of content should be treated similarly.
"The change that was done in November was to bring content in one place under MIB and platforms at another place that is Meity. There used to be a discussion that online and offline content should not be treated differently. The same content, if it is online, is treated in one fashion and if it is offline it is treated by some other ministry in some other manner," Khare said in his opening remarks.
The festive period this year turns out to be better than it was predicted a couple of months ago. It's not only cheered the consumers but also helped the businesses to recover the losses to some extent that impacted the sales during the lockdown period. As per the TAM AdEx data, the average advertising volume on the regional language channels grew by 21% in Aug- Dec’20 period as compared to Aug-Dec’19. Moreover, the regional channels saw a maximum rise of 20% during October’20 compared to August’20.
Interestingly, the regional language channels had 59% of ad volumes’ share in overall television advertising during Aug-Dec’20 as well as Aug-Dec’19. However, Hindi language channels' share declined to 29% in 2020 as compared to 30% in 2019, during the same period.
&TV from Zee Entertainment Enterprises Limited is bringing for the first time in the Hindi GEC genre the untold, unheard story of 'Yeshu'. The show has a stellar cast comprising Vivaan Shah portraying the role of young Yeshu, Sonali Nikam as Mary, Aarya Dharmchand as Joseph, Darpan Srivastava as King Herod and Rudra Soni as Herod Antipas along with other star casts. Produced by Arvind Babbal Productions Pvt. Ltd., the show will premiere on December 22 at 8pm and will air every Monday-Friday.
'Yeshu' is a story of an exceptionally benevolent child who only wants to do good and spread happiness all around him. His love and compassion for all is a stark contrast to the dark, evil forces prevalent during his lifetime. Witnessing the various atrocities on his family and in society has a deep impact on him. His attempt to help others and ease their pain often leads to situations where he inevitably ends up being hurt and condemned, by not just the oppressors, but also people at large. But even that does not stop Yeshu from continuing on his path.
Hydrabad: Zee Telugu’s Sa Re Ga Ma Pa, the most popular singing reality show in Telugu states, has given a platform to aspiring singers to come forward and showcase their talent. Before stepping into semifinals, the mentors of the series would be coming together to perform for a special episode this week marking its successful run. With this episode, the mentors would be ready to give some power-packed performances to encourage the Top 10 contestants for the final run of the season.
Mentors Prudhvi, Deepu, Revanth, Saketh, Sony, Raghuram, Harika, Damini, will be showcasing their magic as they will perform to the biggest hits. Besides this, Deepu would share his love story while his wife surprises him by visiting the sets. Revanth will speak regarding his heartbreak, and the friendship he shares with Saketh along with his journey in the music industry. The unveiling of their secrets this week in the ‘Mentor special episode’.
ABP Network channels have launched their innovative avatars through their newly conceptualized logo today.
Saffron Brand Consultants envisioned and developed the new logo for the network. The consultancy’s CEO & co-founder Jacob Benbunan and Creative Director Matt Atchison helmed the entire process of the logo redesign.
In its new avatar, the iconic arrow from all the channel logos of ABP Network has been revamped to reflect the bold news channels and the diversity in the nation. These new logos also perfectly imbibe and stands for ABP Networks’ offerings of being a team that has multilingual visual storytellers enlightening and engaging audiences throughout the country.
Year 2020 turned out to be quite an eventful one for the television industry. The sector witnessed several top-level resignations and appointments that made headlines everywhere.
So as the year draws to a close, we bring to you a list of the biggest entries and exits that created a stir here.
The biggest shocker of the year undoubtedly was Uday Shankar’s decision to step down as President, The Walt Disney Company APAC and Chairman, Star & Disney India. The announcement, which came in October, not only made noise in India but was covered extensively by the international media as well. A visionary, Shankar’s contributions have changed the entire media landscape of the country. Disney hasn’t announced his successor yet, and it, for sure, will not be easy for anyone to fit in his shoes.
ABP Network today unveiled new logos for all its news channels – ABP News, ABP Ananda, ABP Majha, ABP Ganga, ABP Asmita, and ABP Sanjha, along with the logo of its digital platform, ABP Live, as a part of an ongoing evolution of the network. The new identity is designed to better represent the fearlessness, dynamism, and thought-leadership of the channels in the industry and also to demonstrate the brand’s connection to the nation and its people.
The intrinsic idea behind the change reflects on the potential of India’s unremitting growth story. On its path to greatness, India stands at a unique cusp of contradictions. While the hopes for a new India are defined by limitless aspirations and ambitions; at the same time, Indians are limited by societal beliefs, views, and values. On one hand, India is Limitless in potential with the world’s largest youth force, Limitless in possibilities as pioneers of frugal innovation, Limitless in capabilities with the most diverse range of cultural skill sets. But on the contrary, it is also limited by access and opportunity disparity.