• News18 Bihar / Jharkhand presents second edition of e-Agenda Bihar

    New Delhi: As the fierce battle for Bihar elections is reaching its peak with the first phase of polling a little more than a week away, News18 Bihar / Jharkhand has announced the second edition of its flagship initiative “e-Agenda Bihar 2.0”. The channel will bring different political parties and leaders across the spectrum to discuss and debate the issues, strategies, the evolving political situation, and the approach adopted by them to win the electoral battle. The Agenda series, from News18 Network – India’s No. 1 News Network, has become established as the most definitive platform that brings a ringside view of the thinking shaping political strategy in the lead- up to elections.

    e-Agenda 2.0 Bihar promises to be a high impact virtual summit and host substantive and impactful discussions. The summit will be graced by leading politicians of the state such as Deputy CM Sushil Kumar Modi, Bihar BJP In-Charge Bhupender Yadav, Bihar BJP President Sanjay Jaiswal, Bihar JDU President Vashishtha Narayan Singh, RLSP President Upendra Kushwaha, Bihar Ministers Nand Kishore Yadav and Neeraj Kumar, PDA Chairman Pappu Yadav, Bihar Congress In-Charge Shakti Singh Gohil, Congress leader Akhilesh Prasad Singh, RJD Spokesperson Mrityunjay Tiwari and RJD leader Bhai Virender.

  • BARC India dismayed at misrepresentation of its communication by Republic Network

    BARC India has issued clarification after Republic Media Network’s latest statement that it has received an official email from rating agency BARC that no malpractice was found against Republic TV, Republic Bharat or any other affiliate of the News Network.

    Terming Republic Network’s statement as misrepresentation of its communication, BARC India in a press statement said, “BARC India has not commented on the ongoing investigation and it is providing necessary assistance to the law enforcement agency. BARC India is highly disappointed with the actions of the Republic Network by disclosing private and confidential communications and misrepresenting the same. BARC India reiterates that it has not commented on the ongoing investigation and without prejudice to BARC India’s rights, it expresses its dismay at the actions of the Republic Network."

  • TRP Scam: Can Return Path Data be the solution to meter tampering?

    The recent TRP controversy has raised a lot of concerns over the audience measurement system. Even though Broadcast Audience Research Council (BARC) India, in its various official communications, has stated that it owns and manages a transparent, accurate and inclusive TV audience measurement system, industry experts feels there can be some long-term solutions for this problem of manipulation of the television rating points by tampering BARC meters.

    exchange4media spoke to several industry leaders to understand what can be the solutions to this problem, and most of them feel Return Path Data (RPD) can be one of them.

  • Reliance Big Synergy’s new comedy non-fiction series to air on Zee Punjabi

    MUMBAI: Reliance Big Synergy’s new comedy non-fiction series Haasya Da Halla Payega Jaswinder Bhalla is all set to premiere on leading Punjabi GEC Zee Punjabi on 24 October.

    The family entertainment show will air on Saturdays and Sundays at 7 pm, and will be hosted by legendary Punjabi actor and comedian Jaswinder Bhalla. The series will also feature a range of artists including Mintu, Lucky, Nisha Bano, Gurpreet Bhangu and a spectacle of celebrity guests. It has been written by the renowned Manoj Sabharwal.

  • ‘Race for the White House’: CNN-News18’ reportage of US Presidential Elections 2020

    New Delhi: With less than 30 days to go before the US Presidential elections, the world is waiting with bated breath to see who would be the next occupant of The Oval Office. CNN-News18, one of India’s leading English News channel has lined up extensive programming to capture every facet of one of the most intense political fights. Titled ‘Race for the White House’, the programming will showcase grueling campaigns and rallies of the political parties with high-decibel debates to keep the viewers apprised of major developments in the American democracy.
  • A culinary trip down South with 100% South Indian on Zee Zest with Rakesh Raghunathan

    Chennai: Enter the fascinating world of 100% South Indian only on Zee Zest with Rakesh Raghunathan. The food traveler, anchor, and musician will take viewers down South to experience a rich culture and heritage that is rooted in Indian traditions.

    In this show, we will witness Rakesh meeting families originally from North India, who have settled in Chennai, and made it their home. Viewers will get to feel the energy, colour and pulse of a city that has moved with the times but still retains its culture in its music, food, traditions, people and much more. His interactions with the North Indian families settled in his hometown will provide for a rich exchange of culture and ideas.

  • BARC India to publish weekly data on Friday due to power cut in Mumbai

    The Broadcast Audience Research Council (BARC) India to publish weekly viewership data on Friday (October 16) instead of Thursday.

    As per sources, the power cut in Mumbai is said to be the reason for the delay. Sources further inform that BARC subscribers have been duly informed about the delay, and the same would be also announced on the website.

  • Brands offer mixed views as news content debate rages

    The recent TRP scam that has hit the television industry has led to a massive debate over the functionong of news broadcasters and their coverage of events, with many pointing out that there has been a rise in toxicity and divisive content on these channels to drive TRPs.


    Taking a stand against such content, some brands like Bajaj, Parle, Dollar and Amul recently announced their decision to boycott channels that spread toxicity, abuse and fake news.

  • Why is Tata Sky bundling OTT and promoting its Binge+ set-top box?

    Every year, during the Indian Premier League (IPL) broadcast, Tata Sky tends to catch the eye with its commercials. This year, the direct-to-home (DTH) giant has is promoting Tata Sky Binge+ set-top box (STB) with an Ogilvy-created ad that communicates about seamless toggling between television and video-on-demand (VOD) content. The ad ends with, 'Isko Laga Dala Toh Puri Family Jingalala.' 

    According to the Telecom Regulatory Authority of India (TRAI), Tata Sky has an active subscriber base of 22 million. Gone are the days when the set-top boxes were just to get access to TV channels. With Reliance Jio and it giga fiber promises, all the DTH players now have over-the-top (OTT) video streaming services bundled as a value-added service with the television connection. 

  • ABP Ananda’s ‘Sharad Ananda’ ropes in a clutch of top sponsors

    Ahead of the upcoming Durga Puja festivities, Bengali news channel ABP Ananda has once again taken the spotlight with its flagship property ‘Sharad Ananda’.

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    Offering a month-long ode to the festival of Durga Puja, Sharad Ananda captures the true spirit and vividness of the biggest religious festival of West Bengal.

    This year’s ABP Ananda Sharad Ananda edition is presented by SRMB TMT, ABP Weddings, Ajanta Shoes, Dear Lottery, Parimal Agarbatti & Havells, Powered By RR Kabel, Co-Powered by Duraguard Cement and partnered by Shalimar Coconut Oil with Food Partner Dhara Cooking Oil  & Drive-In Partner Honda.