TV9 Network group has appointed Rakesh Khar to set up and lead the business content vertical of its upcoming digital offerings. After linear news TV format, TV9 Network is now turning its attention to revamping its digital business.
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Having served the newsroom in a leadership role for over two decades, Khar last served as Editor (Special Projects) at Network 18 Group, driving campaigns and special initiatives across its media assets. Khar earlier worked with The Economic Times, Television Eighteen, Zee News, DNA and Deccan Chronicle. He also serves on the Executive Council of India’s premier media institute, the Indian Institute of Mass Communication (IIMC).
Dollar Industries, a leading hosiery and apparel brand that counts Bollywood superstar Akshay Kumar as its ambassador, has decided to pull out advertising monies from channels that are broadcasting toxic content or following unethical practices to inflate their viewership.
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The brand spends almost Rs 25 crore a year on advertising on news channels, making it one of the leading advertisers on Hindi and English TV news platforms.
At present, the top news channels in its media plan are Aaj Tak, Republic Bharat, Zee News, India TV, ABP News, TV9 Bharatvarsh, Republic TV and Times Now.
The TRP manipulation case is being seen as one of the biggest disruptions to have taken place in the television industry in the recent past since this has the potential to impact the revenue side of things in more ways than one.
For the first time since the news broke out, news broadcasters share their views on the same with exchange4media. Such incidents bring down the credibility of the Television Rating Points (TRP), the single most important currency of the TV ecosystem, they opine
The current media brouhaha over alleged TV rating manipulation and the variety of opinions on solutions has left many advertisers, and the general public confused. Given the volume of discussion already published/ aired across media, this article will skip the modus operandi and address the question of remedies… What can be done to prevent, or more practically, reduce the scale and frequency?
NEW DELHI: Rajiv Mathrani has decided to move on from Star Sports. He was serving as EVP & head, Star Sports marketing.
Sources close to the development have confirmed the news.
The news comes right after the high profile exit of Star Sports CEO Gautam Thakar.
Mathrani joined Star Network in 2018, prior to which he was serving as chief brand and online officer at Airtel between 2015 and 2018. He has also worked at Pepsico between 2010 and 2015. During this stint, Mathrani worked on snacks category, beverages and innovation. He also worked on the Asia, middle east and Africa region.
Hindi music channel 9XM and music label SpotlampE are all set to brighten up the festive season with ‘9XM Indiefest with SpotlampE Originals’.
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As part of this unique initiative, five original tracks by Bollywood singers such as Shreya Ghoshal, Babul Supriyo, Amit Mishra, Ankit Tiwari and Bhoomi Trivedi will be launched starting mid-October. ‘9XM Indiefest with SpotlampE Originals’ will culminate with an on-air on-stop party music block curated by DJ Shilpi Sharma.
With an aim to uplift its editorial capabilities and drive organisational growth, Hindi news channel ABP News from ABP Network has appointed anchor-journalist Sumit Awasthi as Vice-President, News and Production, who will now be taking charge of the editorial department with all editorial resources reporting to him.
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In this new role, Awasthi will oversee the planning, implementation, and development of stories and projects in multiple formats for the organisation. With this appointment, ABP News will gain leeway to expand the scope of news reporting in today’s fast-paced environment and minimise the roadblocks set forth by the current market scenario.
Arnab Goswami-led The News Broadcasting Federation (NBF), an association of 78 news channels, has set up a self-regulatory body to be called the Professional News Broadcasting Standards Organisation (PNBSO).
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The organisation will ensure that all the member channels follow the news broadcasting code of conduct that is aimed at improving and maintaining news broadcasting standards in India and curbing the menace of fake news.