Discovery has elevated Shaun Nanjappa Chendira as Head of Advertising Sales – South Asia. Previously, Chendira was Revenue Head for Kids & Vernacular, Discovery India.
Chendira is a media industry veteran having two decades of experience, majority of which has been in leadership roles. Prior to Discovery, he was General Manager, India at Da Vinci Media India Pvt Ltd. Chendira’s prior engagements include working with Warner Media as Senior Director, English Entertainment Vertical (HBO, HBO HD & Warner Brothers) & Director, Kids vertical (Cartoon Network & cartoonentworkindia.com) for the India region.
MUMBAI: The three most popular features of Bigg Boss are- its host Salman Khan, Bigg Boss’ voice and finally the house. These three actually form the backdrop of every image that a viewer has about Bigg Boss throughout a season’s journey. The other bit that a viewer remembers is the participants and the variety of emotions that run amok in the house.
On 3 October, the biggest reality show from Colors is all set to make a comeback with its fourteenth season. The 2020 edition will only see celebrities; no commoners like in the previous years. But before the contestants step in, let’s take a quick look at what’s been going on inside the Bigg Boss house, which without any doubt has been a constant participant in every season.
Strengthening its presence, Enterr10 Television Network has made its foray into the south with its latest channel launch ‘Dangal Kannada’. Close on the heels of the launch of Enterr10 Rangeela in the Bhojpuri market, Dangal Kannada underlines the network’s aggressive expansion into the growing regional broadcast entertainment space. Armed with dubbed versions of successful shows such as Ramayan, Mere Sai, Phir Laut Aayi Naagin, Tenali Rama, etc., the channel will go on air from September 30.
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Manish Singhal, Managing Director, Enterr10 Television Network, said, “We are very excited to announce our latest offering — Dangal Kannada. This launch cements our commitment to provide quality entertainment that resonates with our viewers. Dangal Kannada provides a strategic inroad to one of the largest regional markets in the country through which we would like to increase our market share and brand footprint.”
With the festive season around the corner, Zee TV has a bumper entertainment extravaganza coming its viewers' way with a vast array of fresh content in the month of October.
Over the last one week, several popular faces of Zee TV, including Sriti Jha, Shraddha Arya, Karan Jotwani, Kanika Mann, Adnan Khan, Sehban Azim, Reem Sheikh, Abhishek Kapur, Pratibha Ranta, Manit Joura, received hampers at their respective homes that left them guessing about a train called the ‘Zee TV Entertainment Express’ delivering a big surprise from the channel on September 28.
The drama and fiction being shown in the name of news by certain channels is against the interest of not only the genre but also the society in general, News Broadcasters Association (NBA) President Rajat Sharma told BestMediaInfo.com after India’s top brands asked news channels to stop being toxic or else they could pull the plug on advertising.
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“We have seen videos of reporters going overboard, harassing witnesses, chasing those who have been called for questioning by agencies, even using four-letter words on air. It is not a secret who is doing it. The world over, we have seen advertisers and reputed brands withdrawing support from such hate-mongers. There should be a premium for news channels that follow ethics and codes,” he said in an interview.
Thiruvananthapuram: India’s leading Content Company, Zee Entertainment Enterprises Ltd. (ZEE) today, in line with its national level CSR drive against Covid-19, officially handed over critical healthcare equipment to the state of Kerala, further strengthening its fight against Covid-19. In the presence of the Minister of Health and Social Welfare, Government of Kerala, Mrs.K. K. Shailaja, the healthcare requirements were handed over to the Kerala Government.
The Company will be utilizing the sanctioned CSR budget (for the fight against Covid-19) to provide the following essentials to the state:
Ambulances – 25 ambulances to be donated to the state.
With the festive season around the corner, advertisers are making all attempts to reach out to their consumers so that they can meet their sales target and capitalize the last quarter of the year better. It is interesing to see that despite the Covid-19 pandemic continuing to hit the economy hard, marketers are not hesitating to loosen their purse strings, especially when it comes to non-fiction properties like Indian Premier League (IPL), Kaun Banega Crorepati (KBC) and Big Boss.
IPL, seen as one of the biggest impact properties in the broadcasting industry, had 18 sponsors in its kitty even before the launch of the current season. Kaun Banega Crorepati hosted by Amitabh Bachchan, now in its 12th season, roped in 10 sponsors even before the start. The show is 'co-powered' by Vedantu and Tata Salt. The 'associate sponsors' are IDFC FIRST Bank, LIC, Asian Paints, Ultratech Cement, QuickHeal, Sensodyne and Nissan.
MUMBAI: Eight years ago India’s viewership monitoring agency Broadcast Audience Research Council (BARC) was born. Its conception was the result of an unhappy industry and several Telecom Regulatory Authority of India (TRAI) interventions that resulted in the death of Tam Media Research, the erstwhile ratings body.
Since its launch, BARC has done a commendable job of building the world’s largest audience measurement system in one of the most fragmented markets. Last year, the affable veteran media industry executive Sunil Lulla was brought in to lead the organisation after the departure of its CEO Partho Dasgupta.
Lulla,a well-rounded professional, has had around three decades of work experience in advertising, music, the internet, youth and news broadcasting, production and OTT companies. He could not have come in at a more challenging time: TRAI has been making noises about bringing in another viewership monitoring agency. Then some member or the other from time to time has been raising a stink about his channel’s viewership. Also, hardly six months of his joining, the pandemic hit, and Sunil and team BARC had to turn to working from home.