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BARC WK 15: Star Plus secures the 5th spot in Hindi GEC Pay TV; DD National leads the Hindi GEC Rural
According to BARC data of HSM NCCS All India (Urban+Rural) for week 15 and we see no major change with this week too DD National leading the Hindi GEC Pay TV category with 1970mn impressions, Sony SAB at the 2nd spot with 876mn impressions followed by Sony Entertainment Television on the 3rd spot with 467mn impressions.
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South GECs WK 15: Gemini TV at 3rd position in Telugu; Udaya TV at 2nd position in Kannada
According to BARC Ratings of South GEC for week 15, the following are the ranking of various Regional GECs.
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India Today TV continues to lead in Mega Cities: BARC Week 15
The pandemic of Covid-19 has forced upon a lot of changes in the consumption behavior of the Indian TV viewing audience. According to BARC India’s viewership data for week 13, English News channels have seen a tremendous growth both in average impressions and reach, in the 22+ M NCCS AB/Megacities, on a week-on-week basis.
India Today garnered 697 MN gross impressions in Wk 15 in the English News genre and is also Number 1 in week 15.
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GECs see 40% drop in ad volume over last 4 weeks
For instance, the Free Commercial Time (FCT) on GEC has dropped by almost 40% in four weeks. In week 15, the total FCT for the category was at 49 lakh seconds as compared to 82 lakh seconds in Week 12. These figures are as per the BARC-Nielsen report ‘Crisis Consumption on TV and Smartphones’.
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TVU Networks offers cloud, IP solutions to INDIAN broadcasters during COVID-19 Lockdown
MUMBAI: TVU Networks, a technology and market leader in IP and cloud-based live video solutions, is working with Indian broadcasters through its Business Continuity Initiative to help identify and offer the tools needed by customers to help sustain businesses while supporting the larger local community during this unprecedented time.
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It is mandatory for BARC to put out numbers every week: Vivek Srivastava – President: Strategy & Business Head English Cluster at Times Network
The country has seen an unprecedented lockdown since the outbreak of this pandemic. The recent outbreak of the COVID – 19 has caused a tectonic shift in most people’s lives. But, at the same time, this lockdown has also seen the viewership for television surge.
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Den Network Turns around biz, reports consolidated PAT of Rs 22.52 crore
Major multi system operator (MSO) Den Networks reported a consolidated profit after tax of Rs 22.52 crore in the fourth quarter ending 31 March 2020. The MSO reported consolidated net loss of Rs 212.82 crore in the corresponding period of previous fiscal.
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Arnab Goswami speaks during COVID-19 lockdown
You can't keep Arnab Goswami out of the news. Soon after chucking up his membership of the Editors Guild of India, he is now seeking succour for TV news channels as president of the News Broadcasters' Federation - a coalition of 300 of them.
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News Network's COVID-19 campagins seek engagement,brand image
It’s been almost a month since lockdown and news channels have launched dozens of campaigns on both television and digital platforms to talk about COVID-19. Though the preliminary objective of these campaigns is to create awareness and educate the audience.
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NBF writes to I&B Minister Prakash Javadekar for an e-meeting to seek ‘Comprehensive Stimulus Package for News Broadcasters’
News Broadcasters Federation (NBF) has sought a ‘Comprehensive Stimulus Package for News Broadcasters’ to overcome the impact of the economic and financial challenges posed by the outbreak of Covid19.